La Tomatina Festival: What Is It and Where Does It Take Place?
La Tomatina is one of the most vibrant and wild festivals in the world. It is held annually in the small Spanish town of Buñol. If you’ve ever dreamed of diving into a sea of tomatoes, this event is for you. On the last Wednesday of August, thousands of people from around the world gather here to take part in a giant tomato fight. For an hour, the streets turn into a true battlefield where participants throw ripe tomatoes at one another. Both locals and tourists join in. It's a unique opportunity to be part of an international community with no room for shyness or social norms. Over 100 tons of tomatoes are used for the event.
The Tomatina Festival began in the small town of Buñol, Spain—but exactly how remains a mystery. There’s little verified information, but plenty of local legends. Officially, it’s believed to have started in 1945. Here are a few popular versions of the story:
Many tourists in Spain wonder where La Tomatina is held. The entire event unfolds in the small town of Buñol, located just 40 kilometers from Valencia. A town with just over 9,000 residents becomes the epicenter of tomato madness once a year.
Buñol is usually a quiet and cozy place that many travelers simply pass by. But it has plenty of charm. One of its main attractions is the ancient Buñol Castle, built in the 11th century. It blends perfectly with the scenic landscape and offers breathtaking views of the surrounding area. Another charming spot is San Luis Park, a lovely green area ideal for a walk or picnic—especially after a tomato battle. For those wanting to cool off, there are nearby waterfalls and natural pools perfect for a refreshing dip.
La Tomatina traditionally takes place on the last Wednesday of August. It’s a red-letter day for adventurers. In the morning, crowds fill the streets, gearing up for battle. At 11:00 AM, trucks arrive loaded with tomatoes, and the chaos begins!
La Tomatina kicks off early in the morning. People pour into tiny Buñol, buzzing with anticipation. The town fills with a festive atmosphere. It all starts with the "jamón challenge"—a leg of ham is hung atop a greased pole, and participants attempt to reach it.
Before the tomato fight, there are colorful parades, and live music fills the streets. Musicians, performers, and dancers entertain at every corner.
The main event—the Tomato Battle—goes as follows:
Buñol has a few small hotels and hostels, but they fill up quickly—book your stay early. If everything is full, you can look for accommodation in Valencia. It’s also a great excuse to explore one of Spain’s most vibrant cities.
There are three popular ways to reach Buñol:
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The History and Origins of La Tomatina

- The Clumsy Musician: According to one legend, it all began with a disastrous musical performance. A frustrated local couldn't take the bad music and threw a tomato at the performer.
- Protesting Locals: Another version says the townspeople were protesting against local authorities and used tomatoes as a symbol of discontent.
- A Prank Gone Wrong: Yet another story tells of friends who toppled a performer dressed as a giant during a parade. In retaliation, he threw a tomato at them—and the chaos began.
Where and When Does the Festival Take Place?

Festival Events and Program

- At 11:00 AM, a firework signals the start of the fight.
- Trucks enter the main square, unloading tons of ripe tomatoes.
- After two hours, a second signal announces the end of the battle, and the tomato war comes to a close.
Rules and Tips for Participants
If you’re attending La Tomatina for the first time, keep a few simple tips in mind:- Don’t try to be at the front lines.
- Leave valuables at home. Phones, money, and documents should be kept somewhere safe.
- Wear clothes you don’t mind ruining—you’ll be soaked in tomato pulp from head to toe.
- Don’t start throwing tomatoes before the official signal.
- Squash tomatoes before throwing them (to avoid injuries).
- Don’t aim for people’s heads.
- Stop throwing once the second signal sounds.
- No bottles or hard objects allowed.
- No tearing clothing.
- Pushing and fighting are strictly forbidden—this is a celebration, not a war zone.
How to Get to Buñol

- Train: A convenient option. Take the C-3 commuter train from Valencia—about a 40-minute ride. Tickets are available online or at the station. Book early.
- Bus: Another good choice. Regular buses run from Valencia to Buñol. The trip takes about an hour. Check the schedule in advance, especially during festival days.
- Car: Perfect for travelers seeking comfort. It’s about 30 minutes from Valencia, or 3.5 hours from Madrid. The route is scenic and pleasant.